Dairy
Fage Total 0% Greek Yogurt shrank 9.3%
Fage's Fage Total 0% Greek Yogurt went from 35.3 oz to 32 oz at the same shelf price — first observed shipping at the reduced size around May 2023.
Before · May 2022
35.3 oz
After · May 2023
32 oz
Package size
-9.3%
Effective price-per-unit increase
At the tracked shelf price of $7.29, that's $0.2065 per oz before, versus $0.2278 per oz after — a 10.3% jump in cost per unit even though the sticker price never moved. This assumes the price held constant across the resize, which is the defining trait of shrinkflation.
Source
Verified against Mouse Print* (mouseprint.org), which states both the before and the after size for this product. Added to Shrunk's browse feed August 2026.
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