Snacks
Oreo Thins Family Size shrank 10.1%
Nabisco's Oreo Thins Family Size went from 13.1 oz to 11.78 oz at the same shelf price — first observed shipping at the reduced size around April 2024.
Before · April 2023
13.1 oz
After · April 2024
11.78 oz
Package size
-10.1%
Effective price-per-unit increase
At the tracked shelf price of $5.29, that's $0.4038 per oz before, versus $0.4491 per oz after — a 11.2% jump in cost per unit even though the sticker price never moved. This assumes the price held constant across the resize, which is the defining trait of shrinkflation.
Source
Verified against Mouse Print* (mouseprint.org), which states both the before and the after size for this product. Added to Shrunk's browse feed September 2025.
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